Category: Marketing
Design your way to success
Approaching a business initiative with a thorough design strategy process is essential for success. A well-designed strategy should take into account all aspects of the project, including the target audience, budget, and timeline. By taking a holistic approach, you can ensure that your initiative is aligned with your overall business goals and effectively meets the ...
The 3 Branding Strategies for your Biotech Business
Branding strategies for you biotech business starts with the market. We need to understand your product’s position in the market before we can help you successfully sell it. This means that you would need a good understanding of the demands of our industry, the minds of the patients/care-givers, and the position of your competition. Selling ...
Top Reasons Your Business Needs a Rebrand
If you’re like most people, the first thing you think of when you see your company’s logo is the product or service that it represents. You might think that your customers think that way too, but they don’t. Brands aren’t just logos these days. Brands like Nike and Coca-Cola are recognized worldwide. They represent companies, ...
How to Choose the Best Healthcare Photography by Avoiding Cliché
A picture speaks a million words. A cliché picture speaks a few words that everyone has heard a million times. Photography that is overused to a point where it loses its original impact is the very definition of cliché. Learning how to choose the best healthcare photography is difficult because cliché images are everywhere in ...