Tag: technology
Don’t micromanage your brand.
Don’t micromanage your brand. Inspire with brand strategy. Don’t micromanage your brand like facebook. Today the Zuck told his people they are now to be called, metamates. As a result, we have another item to prove Zuck doesn’t understand how branding–internal and external–works. Build a brand strategy that influences, inspires, and tells the story. Tech ...
Top Reasons Your Business Needs a Rebrand
If you’re like most people, the first thing you think of when you see your company’s logo is the product or service that it represents. You might think that your customers think that way too, but they don’t. Brands aren’t just logos these days. Brands like Nike and Coca-Cola are recognized worldwide. They represent companies, ...